Do you want to bring the power of story into your strategy against fracking?

This just in from Shaleshock:

Media & Messaging Training – Story Based Strategy

Do you want to bring the power of story into your strategy against fracking?

On Saturday, June 22nd – 10:00am to 4:00pm, Shaleshock will offer a Media & Strategic Messaging Workshop in Ithaca, NY. You and other members of your organization are invited to attend.

 This workshop presents tools for building power and strategy through the lens of story. We will also explore messaging tactics and develop skills with media & campaign outreach.

Register Here

This Workshop will be an an opportunity to:

  • Develop or examine messaging strategy for your groups’ campaigns and actions
  • Explore and unpack story-based strategy and narrative thinking
  • Network and build relationships with fracktivist allies
  • Create some new materials for your campaign (banners, signs, messaging)

When: Saturday, June 22. 10:00am to 4:00pm (Breakfast at 9:00 – 9:40 am)

Cost: Suggested Donation $10 – 30

Where: The Quaker Meeting House

120 Third Street
Ithaca, NY 14850
(607)592-5208

Accessibility: Snacks and lunch will be provided by La Cocina Latina catering. The space is wheelchair accessible. Also, children are welcome and there will be child-care available on-site.

—————————–

Future Shaleshock Trainings – Summer 2013

Workshops & Trainings provide a space for hands on development of skills and tools for movement building. If you’re interested in signing up to hear about future trainings, click here.

LISTEN: Empowered on the Radio

Featured

Producer Suzanne McMannis, Director Shira Evergreen, Art Weaver of Renovus Energy (featured in the film), and Guillermo Metz, Coordinator of the Green Building and Renewable Energy Program with Cornell Cooperative Extension, were on Ithaca Community Radio 88.1 WRFI, on Tuesday morning, February 12th discussing Empowered, Renovus Energy, Solar Tour Dryden and Solarize Tompkins SE. You can listen to the show in two parts:

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

2/12: Empowered on the Radio

Producer Suzanne McMannis, Director Shira Evergreen, Art Weaver of Renovus Energy (featured in the film), and Guillermo Metz, Coordinator of the Green Building and Renewable Energy Program with Cornell Cooperative Extension, will be heard on Ithaca Community Radio, 88.1 WRFI, on Tuesday morning, February 12th, at 7:00 am.

They will be talking about the possibilities of using the sun to heat your water and to power all things electrical – including your radio! Tune in to learn about the new initiatives Solar Tour Dryden and Solarize Tompkins SE!

Dryden and Caroline Getting Empowered

Town of Dryden residents, under the auspices of DRAC, the Dryden Resource Awareness Coalition, are organizing monthly green house tours to encourage people to explore the many renewable energy options now available. Each month will feature a different home in Dryden where the homeowners have made a commitment to offset at least part of their fossil fuel consumption with alternative energy. The event will allow visitors to see a renewable installation at work and talk with the owners at length about living with the system – cost, efficiency, decision-process. The tours will be open to the public and run year-round. Stay tuned for more details!

In other news, renewable energy advocates in Caroline and Dryden have started work on a campaign to enhance the presence of solar power in their communities. Details are still being worked out. If you are interested in this very exciting renewable energy effort, please contact Energy Independent Caroline for further information.

Report from the Newfield Screening

The organizers of Newfield PAUSE (People Advocating the Use of Sustainable Energy) share a summary of the recent screening they organized…

About sixty residents from Newfield and surrounding towns, including Dryden, Ithaca, Trumansburg, Spencer, Van Etten, Owego, and Apalachin, filled the Newfield Fire House, on December 8, to view Empowered: Power from the People. The Newfield Community Conversation, sponsored by the Newfield group PAUSE—People Advocating the Use of Sustainable Energy—included a reunion of many of the film’s participants and lively discussion of the making of the film, grid-tied and off-grid solar, solar leasing, wind, geothermal energy, and green building. The unique opportunity to hear diverse perspectives on planning for, installing, and living with sustainable energy was made possible through discussion with Shira Evergreen, director, Suzanne McMannis, producer, and David Means, Annie Korman, Carolyn Kreisel, Sarah Highland, as well as Lily Gershon, Tompkins County home dwellers who were featured in the film.

Attendees came away with a greater awareness of the possibilities for renewable energy in Tompkins County and—so important—the determination to bring sustainable energy to our homes and communities. The film’s impact is illustrated by the response to the final questions of the evening, First question: “How many of you are working on installations or are developing new technology?” Four or five people raised their hands. Second question: “How many of you are considering installing some kind of sustainable energy system in your home or business?” About 75%-80% of the hands went up.

After the movie and formal discussion, attendees took advantage of the opportunity to network and discuss technological issues and other questions with the film’s participants.

12/8: Newfield PAUSE Screening with Reunion Panel

PAUSE, People Advocating the Use of Sustainable Energy, was founded by Newfield, NY residents concerned about the impacts of shale gas extraction on our town and region. PAUSE seeks to create a world in which people, animals, plants, and all communities flourish. We are excited to announce that PAUSE is organizing a screening of Empowered on December 8th, which will feature a jam-packed panel reuniting many of the Tompkins County residents featured in the film. We’ll have DVDs of the film and YIMBY signs for sale – they make great holiday gifts! Hope to see you on the 8th…

12/8/12, Newfield, NY: Newfield PAUSE (People Advocating the Use of Sustainable Energy) Screening
Saturday, December 8th, 2012, 7pm
Newfield Fire Hall
77 Main Street, Newfield, NY
FREE, Refreshments provided
The film will be followed by a panel discussion with Director Shira Evergreen, Producer Suzanne McMannis, and from the film: Annie Koreman, Carolyn Kreisel, David Means, Sarah Highland and Lily Gershon

Cooler Weather Means Energy Efficiency is Essential

As the weather cools down here in Ithaca, NY, energy efficiency is at the forefront in our minds. Now is the time of year that proper insulation and venting can make a huge difference in your energy bill. Or if you’re someone like Cal Walker, who tells the story of battling a huge ice dam on his house in Empowered, it can be a matter of life or death.

In this video clip, you’ll hear Cal Walker of Village at Ithaca and Gay Nicholson of Sustainable Tompkins discussing the very real effects of energy inefficiency in our community.

PRESS: We’re in the Ithaca Times!

There’s a full-page piece about Empowered: Power from the People with quite a bit of back story about Shira’s prior filmmaking experience and why Ithaca is such a great place to make movies. Here’s an excerpt and you can read the full article: Do-It-Yourself Film Ethic Empowers Ithaca

Evergreen and her partner moved upstate from the city for both professional and personal reasons. “All the physical spaces gave us the financial and emotional space to tackle film making,” she said. “We started out in Ithaca and set up a graphics business, and we now live in Dryden. It’s less than an acre, but it seems like so much coming from the city.” She has been applying the energy efficiency lessons that she learned while making Empowered to her own house.

What advantages are there to making films out in the hinterlands? “Well, the overall pace of life is a relief,” Evergreen said. “It promotes creativity and collaboration. There’s a big word-of-mouth community, and everyone is eager to tell a story that reflects pride in the community. Empowered quickly became more about the people than about the [alternative energy] systems.”

Haven’t seen the film yet? You can get the dvd or watch it online for $4.99.

Yes in My Back Yard! Get your sign today

Show your support for renewable energy in your home and community by getting your “Yes in My Back Yard!” sign. Buy it online for $15 and pick up at the Shaleshock office in downtown Ithaca. 10% of profit goes to Sustainable Tompkins, 10% to Shaleshock and the rest to help the director and her family pay for solar panels and other renewable projects at her home.